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Hi-Tech / Internet

SAPE.RU - Blog

Blog about Sape

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What you need to know the advertiser, to organize an effective campaign in the blogosphere? While cooperation brands with bloggers for a long time not news, properly to communicate with each other is not always possible. We asked the representatives of brands and advertising agencies about what problems promises to work with bloggers. the # 1 Problem. "Stranded" indicators of a Huge problem social media — exaggerated accounts of "fake" indicators and a dummy activity. The so-called "bot status" to artificially increase their performance with the help of special services. Program for likes, subscribers and comments, asslicking and misspelling — all this has become a lucrative business and having a lot of headaches for advertisers. For example, this summer it...

Sitewide links have long been known as one of the promotion tools. Their main feature is that they convey to website-acceptor weight from all the pages of the donor. In 2018, we have improved the format of the end-to-end link — end-to-end smart links lead to different pages of the acceptor, and with different anchors. Especially effective smart sitewide links in promoting online stores with lots of product items. Such links are better to put on sections, categories, crossing in the parameters of headings — that is more or less constant and does not depend on fluctuations of demand. We found out the opinion of several experts about the cross-references. Vitaly Kravchenko , head of the Webline Promotion 1. If you have used end-to-end links to promote sites...

As usual, before the New year, everyone is doing the ratings, summarize and begin to distribute gifts. We have also decided to make their rating, which professionals and services will compete in eight categories: "SEO specialist"; "SEO conference of the year"; "SEO-speaker of the year"; "Best SEO training course"; "SEO Agency"; "the Best system of automatic advancement"; "the Best network for bloggers"; "the Best platform to promote bloggers". Voting is open until 20 December and we hope that the final rating will be a good source of advice when choosing the site for promotion, a technician training course and so on. the Objective pattern is made up of individual subjective opinions, so for the rating of the securities opinion of each. Please share your...

Explorer PR.Sape interviewed several experts in the SEO and owner of video production services. They described how video content affects the position of the site and how most advantageous to use this type of content for optimization. People like to watch videos. There are business areas where video content to move is almost impossible: software, training, online games, etc. Harder to find a niche in which the presence or absence of video on the site plays no role. Partly it can be attributed to design and production. quite Often, customers want to make a movie that will raise your site position in search results. Can you think of a video "guarantee" that after placing it on the website the position of the site will take off? And if so, how to do it? while...

Yandex has updated its search algorithm. The new version is called "Andromeda". From the press release of the company that global changes in the search engine there. After the announcement of the commissioning of the new algorithm did not happen and the "shaking" issue, as in the previous cases. But there are some major changes in the presentation of results. the Andromeda consists of three components: quick answers, assistance in source selection and save search results. The previous update ("Queens") took place more than a year ago. Since then, according to Yandex, the proportion of users increased by 2.5% on desktops and by 6% on mobile devices. the New algorithm, according to head of Search engine Yandex, Andrey Stiskin, was the result of more than a...

Today was our first private business breakfasts for our clients. We have discussed: — SEO trends for 2019, paid special attention to mobile results; — what are the changes on the website can increase the conversion; — 5 trends in the blogosphere (Instagram, YouTube); — how is your work references and how to use them correctly. in addition, told about new products and opportunities, personally met, and tasty Breakfast. Thank you to everyone who took part as speakers (Yuri Sofin Petr Savinov Arthur Latypov Eugene Trofimenko Alexander Shestakov) and all those who came! let's Analyze our first experience, we will work out the flaws and soon will hold the same event for all comers, which, by the way, many.

Crowd marketing- working with users in their communication. Messages are placed in blogs, forums, services, questions and answers, sites with reviews and other similar resources. Along with the text in the messages posted the link to the promoted resource that allows you to create a natural reference weight for the site. How to really specialists use crowd marketing? Share experts. Kravchenko Vitaliy, the head of the Webline Promotion whether you Use it in your work crowd? Yes. For what purposes are advised to use crowd marketing? crowd marketing is a great way of dilution of reference weight. In addition to the additional benefit in the form of crossings, likely sales and promote the brand in places where your target audience you're getting and most...

As you know, links from Twitter (Twitter.com) help to raise the website to the TOP of the issue and increase the overall visibility of a website in search. Thus, links from Twitter are playing a positive role in promoting. the Service PR.Sape — tool Internet marketing promotion, advertising and public relations. With its help you can easily buy links to your website from social networks, including to Twitter. We have prepared a step by step instruction on how to do it. For fans to watch video is a screencast with instructions, and text step by step instructions see below. How to buy links from Twitter in manual mode? Step 1. [Newline]the Algorithm of actions of the new user: indicate e-mail address; create a password (minimum 6 characters); specify country...

10 November will host the annual conference on Internet marketing CyberMarketing-2018. Registration and detailed program: https://goo.gl/8twhXP to Our users, we give extra bonus— a discount promotion code sape More than 1,000 professionals in the field of SEO, SMM, PR, contextual advertising and business representatives will meet on one platform to discuss the trends and to find effective solutions for development projects and sales growth. an Important part of conference is networking, where participants will be able to hold meetings, negotiations, find new partners. Now you can join the community of participants in Telegram-channel conference: https://t-do.ru/cyber_conf Read the us Telegram — sape_seo

Players are creating YouTube channels, broadcast on Twitch and trying to earn views. However, the number of subscribers is not growing and your business is not profitable. Novice bloggers it is important to know why Fortnite will not make them popular, Google will not bring profit, but advertising is not always bad. the Popular game will not make the channel famous People are mistaken about that, only the videos on popular games will bring the channel to the tops. If you decide to tell the YouTube channel on PUBG or Fortnite, or have to fork out for the launch video in the search, or create unique content. The second is more complicated, because the number of channels on the trend projects a lot more. To tell about what the viewer did not see and to make...

What's new in Sape for the last time? Tell. For SEO: you can Now change URLs and texts on the project. To do this, click on "Batch functions" about need of the project: you can Also mention the desired URLs in the "Actions on selected" choose "Change URL" or "Change texts": For webmasters: On the site settings page added item "Availability search". you Can configure the availability of the site to: Quick selection the selection of Relevant Contextual links Teaser links Through links Please note that the site must be present, at least one of the searches. Read the us Telegram — sape_seo

Answer the most common questions from our users about the quality index (IKS). What is the X and how it differs from the TIC? How do you think a new metric is more objective than the TCI? If I trust her? How do you calculate X? Have you noticed any major changes to your customers after the introduction of the new parameter? How to take into account this parameter in Sape and Wizard.Sape? How to raise your X? Also recommend the analysis of 100 thousand sites after the introduction of X from "Yandex" . Other articles on this topic: Our analysis of 100 thousand sites after the implementation of the IKS experts follow us on Telegram — sape_seo

The Service of automatic promotion Wizard.Sape announces the launch of their rankings SEO agencies. the feature of the new ranking will be a unique method of calculation. When ranking agencies and freelancers will be taken into account only objective factors that are relevant at the moment: in search results the frequency and competitiveness of promoted queries the metrics of promoted websites Past services to the place in the rating will not affect. because of this ratings are not too conservative: the top line will be able to get any expert or Agency, even with a small number of work, if this work proves the effectiveness of the methods used. Another advantage of ranking is that the ranking of participants will not affect projects that are already on the...

We Invite you on October 23 at online-webinar from the LM.Sape! you Can watch it from home, gaining useful skills in a comfortable environment. After viewing the webinar you will: mutually beneficial to collaborate with opinion leaders to understand the principles of advertising from the bloggers know what are the formats of cooperation on the example of bloggers from YouTube, Instagram and Twitch to figure out how to make blogger Ambassador of any brand. the Event will be useful: for marketers, PR and social media specialists for business owners. Leader: Artem Konstantinov, Director of sales service LM.Sape. All participants a free collection of bloggers! Registration for the event is: http://bit.ly/2yKbuiz Sign up and see you!

"Ask directly" is a new format of communication with our users, in which anyone can ask a question to the experts Sape. First one already on the 16th to answer your questions — Peter Savinov, head of projects Sape. Where to ask questions? Write your questions in the comments on this page to 16.10.2018 inclusive. Peter will answer all, and answers will be published the next day. And 5 most relevant, according to Peter, he will answer questions live, 16 October at 19.00 on our youtube channel. not To miss the stream, leave your email address and we will send you a reminder with the link to the live broadcast. to Remind me Attention! Bonus! If your question will be included in the top ten, you will receive 500 rubles for a balance in the system Sape! what are...