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SAPE.RU - Blog

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"Ask directly" is a new format of communication with our users, in which anyone can ask a question to the experts Sape. First one already on the 16th to answer your questions — Peter Savinov, head of projects Sape. Where to ask questions? Write your questions in the comments on this page to 16.10.2018 inclusive. Peter will answer all, and answers will be published the next day. And 5 most relevant, according to Peter, he will answer questions live, 16 October at 19.00 on our youtube channel. not To miss the stream, leave your email address and we will send you a reminder with the link to the live broadcast. to Remind me Attention! Bonus! If your question will be included in the top ten, you will receive 500 rubles for a balance in the system Sape! what are...

Algorithm mobile-first index became known in 2016, thanks to the high-profile announcement from Google. Despite extensive discussions, people still do not understand, how does mobile version for indexing. Before the user has searched for information on the Internet from a mobile device, and show the results from the mobile index. Conversely, if the desktop of the device was seen with desktop results. Now, regardless of the device you use, Google shows results from the mobile index. Accordingly, the search results will be given to sites optimized for mobile devices. the Essence of the algorithm to a mobile-first index is that more and more people use Google search via smartphones, so mobile-you need to filter out sites that are not relevant to the content of...

Yuri Sofin, senior analyst Wizard.Sape hosted a webinar on the topic of "Self promotion." have Considered the issues: 1. How to train your dragon and make it work for you? — that you can trust the service of automatic promotion and to make your life easier; — the establishment of the project: how, and why. 2. How not to give up on SEO? the analysis of typical errors; — conjure site optimization. the Full recording of the webinar available on our Youtube channel . Write in review webinar on any topic you would like to visit next time! Read the us Telegram — sape_seo

Intelligence Wizard.Sape conducted a study and want to show what factors of the document and the domain are the most significant in the ranking in 2018. Factors thousands, but they affect in different ways, many we don't know, but on what to focus? Moreover I think the trend will continue into 2019. Let's deal. Briefly about the tools Wizard/Sape: for several years, the users Wizard.Sape available tools, allowing to spend practically a full site audit in automatic mode — text analysis, commercial and technical factors. Each of these tools can improve the condition of website optimization. the Text analysis on the basis of research of documents of interest top gives recommendations for content optimization to the promoted document. Technical analysis...

, November 7, Moscow will host the 2018 Hybrid Conf, dedicated to automated advertising. On one platform will bring together representatives of the SSP, DSP, DMP, publishers and advertisers. It is here that every year the experts discuss how the market will develop in the future. the conference not only to listen to the presentations, but also participate in the informal discussion: new technologies and products from suppliers; the influence of publishers on the market growth, the need to innovate; use of artificial intelligence in programmatic; data protection; programmatic trends. the Hybrid Conf in 2018 is an opportunity to make new friends in the world of programmatic advertising, an opportunity to communicate with representatives of the various...

The Market of Internet advertising has become receptive to online sites with good content. Just a few years ago the promotion was largely dependent on adherence to technical nuances. Now the emphasis is on the usefulness of the resource for the user, the so-called humanity. the quality of the content of the website is the main point in the ranking. Due to this promotion articles has become one of the main methods that are actively used by the optimizers. But here are the features. For example, the article is best enjoyed on specialized exchanges. And the question is why should do exactly is responsible for this article. How to choose the site for placement of the article the representatives of the leading search engines (Google, Yandex, Bing, etc...

How to change the SEO industry after the introduction of the new parameter? the Entire Runet seething, everyone is checking IKS their sites and trying to find correlations with anything. We are not left out: he had study found some patterns, checked X all sites in its database. And asked its followers on social networks to find out what X have received their sites. the Survey in our Telegram channel sape_seo In the Telegram in the survey participated 60 people. In the first place X from 20 to 100, second from 100 to 500 (but the gap from "above 500" is quite small). Our poll in the group VK In "Vkontakte" the question was answered by 76 people. The most common X again from 20 to 100, second place — above 500. Because X is introduced by the leader of search...

The Visibility of a website in the search directly affects the success of online trading. Search Engine Optimization (SEO) is a complex of actions aimed at improving the visibility of a resource in its niche.With the help of SEO-optimization eliminates the technical error pages negatively impact on its indexing in search results. What is SEO optimization and why is it necessary online store the Struggle for seats in the top of search engines (Yandex, Google, Rambler) is to conduct SEO-optimization, or search engine optimization. The purpose of all this — increasing the traffic of the target type on the page because of the SS. The more targeted traffic you will get on the website of the online store, the more sales. Without search engine optimization the...

We significantly improved the functionality by buying through the links for your convenience. 1. Added the ability to hide links from PS Now, cross-reference, as well as ordinary rental links, you can hide from search engines. This can be done in the settings Url 2. Now, when buying end-to-end package to all URLs in the results will open. 3. Added the ability to specify the number of links in the package page of the create package link. 4. Made additional space for end-to-end links that could accommodate the rental links to. Now on the page can be placed through links and links to rent at the same time. 5. Added filter by project type (Ordinary/cross-cutting links) — this is especially useful for those who have a lot of different types of projects. 6...

At the end of August Yandex has officially replaced thematic index of citing (TIC) for a quality index of the site (IKS). The update parameter is important for SEO and site owners. If the TIC is only the quality inbound links, X-men, to a greater extent reflect the quality of site traffic. the help of Yandex written: Description of IKS in the help Yandex How to check X Check the X site in the Web master at the following link: https://webmaster.yandex.ru/sqi/?host={url of site} for Example, look at what X do sape.ru: https://webmaster.yandex.ru/sqi/?host=sape.ru Figure X at exchange links Sape.ru Our study SAPE is the largest stock exchange in Runet, so we just had to perform sites that participate in our system. currently the system added more than 600,000...

Every business owner is faced with a situation when you need to order design, SEO, copywriting or other services for your website. Is it better to look for a specialist by word of mouth among friends and on the recommendation or choose a freelancer on the service, guided by his portfolio and rating? In this article we will discuss the main points for example copywriters, and SEO-optimizers. Reliability Many customers of the services prefer to work with the service, because, like it or not, the credibility of the service is higher than salaried freelance professionals. The service gives you the reliability and warranty, and the customer is sure that the order will be executed despite the human factor. Even recommended freelancers can disappear suddenly to...

From 1 July 2018, according to the law "On application of cash registers when implementing cash cash calculations and (or) calculations with use of electronic means of payment" from 22.05.2003 № FZ-54pri payment of goods, works or services are required to send a receipt to the tax, using online cash. The law applies to most online stores and online services. according To the law, now we send checks when the balance is replenished, as well as on the actual consumption at the end of each month. In the check contains the same information as in the reports of the agent for the relevant month https://passport.sape.ru/documents/indocs/ According to your numerous requests, we have implemented the ability to specify an email address where to send electronic checks....

The Arsenal of tools offered by Wizard.Sape to help the optimizer, perhaps, one of the richest on the market of such services. We also have a completely unique and, importantly, free tools. 1. Reference analysis the benchmarking is a free tool that captures the current state of the page, and automatically reports changes. It saves the optimizer from having to constantly monitor the contents of the pages: any changes made to recorded documents, the system will alert immediately. it Happens that overly attentive site owner or an overly enthusiastic employees make changes to documents, every word of which was carefully adjusted with a view to their promotion to the TOP. If time does not notice these changes, much preliminary work loses its meaning. To follow...

It is Known that the optimized text are an important factor in promotion. Must, on the one hand, to include in the text certain phrases in the right quantity, and on the other not to overdo it, since re-optimization will result in the imposition of a reducing filter, after which to return to their former positions is not easy. To facilitate the work of the optimizer Wizard.Sape is a special tool — the "Text analyzer". It helps the users not for the first year, and the results are not satisfactory. However, there is no limit to perfection and the service developers, analyzing the analyzer's performance and identifying his weaknesses, has made this tool even easier and more accurate. In particular, in the work of the text analysis the following changes were...

Today, the content plays a major role in website promotion. Good content is, first and foremost, useful content for your customers. Depending on your scope and specificity, good content can, for example, describe how to choose the right product, how to use this product, etc. posting articles on other sites is one of the effective means for the promotion of the site for the queries in search engines and attract more targeted audience from other sources. Article links look the most natural in the eyes of search engines because they are inside content, not the footer. the combination of articles and links allows you to get targeted traffic, by placing links in relevant content. service Description Articles.Sape is a unique service for automated placement of...