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Yesterday the Economic Times reported that Samsung is firing more than 1,000 employees in India. The main reason is hard competition in the face of Chinese competitors like Xiaomi, which put enormous pressure on Samsung in the local market.
According to an anonymous Samsung officials in India reductions will affect departments of research and development, sales, marketing, production and corporate relations. In India, online channels accounted for more than 40% of all smartphone sales and 30% of TV sales.
According to a recent report from Counterpoint, Samsung is currently ranked second in sales of smartphones in India with a market share of 15%, but significantly behind the leader in the face of Xiaomi, which accounts for 43% of sales online.
Samsung released an official statement in response to this story, calling it "deceptive". Samsung said that the company has created 2,000 jobs in the country in recent years, planning to create additional space before the end of the year. However, the company explicitly stated that the information on the reduction of 1,000 employees is about.
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