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Five EISA awards for 2019 confirm that the future of photo and video shooting — in the hands of Canon retail and distribution 15.08.2019 at 09:13

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Today, Canon is recognized as a leader in the industry: it was awarded five prestigious awards of the European Association magazines on audio - and video equipment (EISA). Awards 2019 awarded for EOS RP and RF and EF lenses, confirm unmatched optical quality and worth of the technological heritage Canon. Releasing in September 2018 R EOS system, Canon has once again changed the idea of the potential of photography, and continues to create cameras and lenses that extend the capabilities of both Amateur and professional photographers.

Canon proudly introduces the award-winning products:

Canon EOS RP — best buy version of the EISA: best full frame camera 2019-2020 RF 28-70mm f/2L USM — the best innovative lens 2019-2020 version EISA RF 50mm f/1.2 L USM is the best standard lens with a fixed focal length 2019-2020 version EISA RF 24-105mm f/4 USM L IS is the best standard zoom lenses 2019-2020 version EISA EF 600mm f/4L IS USM III is the best supertelephoto with a fixed focal length 2019-2020 version of the EISA

For decades Canon developing key components for all its systems of formation and processing of images from mirrorless cameras to lenses EF — based on our own research and design solutions. The experience and technical expertise allow us to create innovative products, gaining prestigious awards. So, the EOS system R was created on the basis of the best achievements of the company using the latest technology and feedback from real buyers. Large (54 mm) diameter and short working distance lens mount RF engineers Canon provide the necessary degree of freedom when designing the optics of new generation allowing to combine small size with high image quality and excellent technical characteristics.

In confirmation of the scale of your project EOS R Canon has introduced an impressive system development plan: issue six RF lenses for 2019 and an additional expansion of the model range by 2020. Also already planned technical improvements of the system: quiet, fast and smooth auto-focusing and a constant aperture. Paying great attention to the development of new technologies, the Canon creates a future-oriented tools for working with images, introducing the EOS R system, expanding technical capabilities and offering a variety of products in all segments – from mirrorless to full-frame digital SLR cameras.